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Our
Mission
To help moms that want to
cover to be comfortable and
stylish while breastfeeding.
Our Udder Covers® help you to
breastfeed your baby and still
socialize with family and
friends confidently. Designed
to be classic yet bold, our
covers give you the perfect
amount of coverage while
allowing you to bond with your
baby. It’s simple—we want you
to feel good about
breastfeeding whenever,
wherever!
Our
History
The Udder Covers® nursing
cover, originally known as the
"Priv-A-See" cover,
traces its origin back to
1994, when Teri Runco invented
the first flexible-yet-rigid
neckline nursing cover. In
the beginning, all nursing
covers were handmade, ironed,
folded, and packaged by Teri
out of her home.
"I nursed four children and it wasn’t until the fourth one that I decided that there had to be a better way of nursing in front of my Italian father-in-law so that the blanket didn`t fall off, but most importantly that the baby would get ventilation."
"It was a very simple invention…and when I came up with it, I decided that it was a good idea and that it should be out on the market."
As time went on, the Priv-A-See brand was retired, and in 2009, Teri’s unique design began selling under the unforgettable name Udder Covers®. Today, Udder Covers® is one of the many stylish, world-famous brands distributed through the parent company Mothers Lounge®. Since its humble beginning 21 years ago, the Udder Covers® nursing cover has now been sold in independent boutiques and major retailers in over 86 countries around the world. As a result, millions of moms have enjoyed nursing their baby in public and in fashion with Udder Covers®. Thanks to you – our wonderful, loyal customers – the Udder Covers® brand has become the #1 selling nursing cover in the world.
Udder Covers® owns all rights and goodwill associated with the original Priv-A-See brand.
